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Directory > Marketing

Law Firm Marketing Strategies: Crossing the Language Barrier to Market Your Services

Author: Stephen Fairley Subscribe to users feed

Published: 18/09/2008

If your law firm is not growing (or worse yet, shrinking) and your revenue stream is down to a trickle, it's high time to start being proactive with your marketing. One of the most important aspects of successful law firm marketing is the ability to clearly define and demonstrate the services...

Resolving Prospects' Pain is Crucial to Law Firm Marketing Success

Author: Stephen Fairley Subscribe to users feed

Published: 18/09/2008

Law firms who do not focus on explain how you help resolve prospective clients' pain have little chance of success. In the tremendously competitive business environment in which you work, no attorney can afford to ignore the importance of this critically important component of law firm...

Law Firm Marketing: How to Identify Prospects "Point of Pain"

Author: Stephen Fairley Subscribe to users feed

Published: 18/09/2008

As a member of a small or solo law firm you are certainly faced with many challenges daily. If your firm is not growing as you had envisioned, it may be largely due to the fact that you are not utilizing effective law firm marketing strategies to get more. By not using proven legal marketing...

Marketing Websites: A Case Study in Evolution

Author: Chris Coleman Subscribe to users feed

Published: 18/09/2008

Ever since the first business established an online presence, marketing websites has been a major topic in the world of advertising. Like a teenager reaching adulthood, the Internet has matured as it's grown in size. Internet marketing has truly come along way since its shaky beginnings. In...

How Good Pull Up Banners Can Attract The Punters

Author: Anonymous

Published: 15/09/2008

At a recent marketing event that I had visited, I discovered the art of using simple graphics and images to draw people's attentions. The said event was a food exhibition which hosted an array of supermarket brands and labels. They represented each product making it one of the most prestigious...

Bring A Trade Show Display And Marketing Plan Up To Date To Maximize Profits

Author: Christine OKelly Subscribe to users feed

Published: 13/09/2008

Trade show displays and marketing plans need to keep up with a society that is constantly changing in order to get attention and maximize profits. When a company fails to keep up, they fall behind because their trade show booth appears boring and it doesn't create an excitement around their...

Using Link Bait To Drive Incoming Links To Your Site

Author: anil vij Subscribe to users feed

Published: 13/09/2008

Every site owner and webmaster wants to achieve high Google PR for their website or blog without the breaking their promotion budget. What most webmasters overlook are the tremendous results that link baiting could provide. What is link baiting? Link bait is a method of using catchy article and...

3 Sure Ways To Get More Prospects To Respect Your Value

Author: Kathleen Ann Subscribe to users feed

Published: 09/09/2008

One of the secrets to advertising success is to Get More Prospects To Respect Your Value. Isn't it a pain when people don't respect the price you charge? Well, it will also be painful to hear that it's your fault! That's right. If your customers are "shopping around" you haven't convinced them...

Killer E-mail Subject Lines: The Secret to Effective E-Marketing Solutions

Author: Chris Coleman Subscribe to users feed

Published: 08/09/2008

E-marketing solutions aren't a fad. They're a proven method for marketing your business. E-mail messages are a simple way to harness the power of e-marketing solutions. The hurdle you have to overcome is getting your potential customers to look at what you have to say. A compelling subject line...

The Power Of The Shop Display Unit

Author: Anonymous

Published: 08/09/2008

I think it is fair to say that everybody's favourite pastime (regardless of whether you are male or female) is to go shopping on a Saturday afternoon, purchasing new products, clothes or toys. Even though the purchase is a momentary satisfaction you end up with plenty of new 'stuff', which may or...