Documents tagged 'Customers'
Published: 22/11/2009
There has been much talk over the last decade in regards to expansion of potentials by marketing and selling products and services over the Internet. There is no doubt that these possibilities exist, but there lies the question, How do I realise these potentials? You can hear many debatable views...
Published: 22/11/2009
Do you know the value of the mistakes you’ve made in the past has for the marketing of your business in the future? You would be amazed what a gold mine of marketing wealth can be found in learning about your mistakes. We all would like to think that we are providing excellent service to...
Published: 22/11/2009
There are 9 reasons why follow up is such an important part of your marketing strategy. I’ll explain each one briefly below.
1. Build relationships
People need to learn to trust and like you before they’ll enter into a relationship with you and that takes consistent connection. Follow...
Published: 22/11/2009
Businesses are in business to offer solutions to customer problems and fill customer needs. With that in mind good marketing should be about giving the customer what they want.
Unfortunately, what customers don’t want is advertising.
Advertising gets in the way of their favourite TV...
Published: 22/11/2009
If you want to be an entrepreneur, welcome to the crowd. Every month there are thousands of people creating new businesses around the country but to start a business can be a complicating, risky effort. Only about 60% of these businessmen survive for 2 years and less than 50% of them survive for...
Published: 22/11/2009
These include gathering information, doing research and being ready with your marketing and contingency plan. Though it may not seem apparent, but starting a home business also requires a lot of preparation as mentioned above. You can not expect to succeed in many businesses, if you run them from...
Published: 22/11/2009
So What is Cost to Serve? Well, its an approach that will allow you to identify the total cost of servicing your customers, at a customer and product level; so the Business can provide appropriate levels of service to its customers; to achieve it Business goals. And why is this so important?...
Published: 22/11/2009
Buying an ATM machine for your store or business is an inexpensive and hassle-free way to produce major profits and increase foot traffic. Customers who withdraw cash from stores with ATMs have been proven to spend significantly more than other patrons. In addition to luring more customers, ATMs...
Published: 22/11/2009
Effectively marketing a small business service or product can be hard. Often the competition is intense. So if you want to develop an effective marketing plan then you should know about the 4 P’s. So what are the four P’s of the marketing mix anyway? Product, price, place, and promotion are...
Published: 22/11/2009
One of the great aspects of the United States is our economy and the well known and sought after fact that everyone has the chance, the ability to prosper, to be a business owner and work independently for their future. Of course no one complains during the good times, but if things take a turn...
