Documents tagged 'Online'

Effective Website Design For Massive Traffic

Author: Salome Zechariah

Published: 02/08/2008

STEP 1:Do your homework Plan and think about your content. Think big, have a vision of at least a 100 page site. The pages should have "real content", as opposed to link pages, resource pages, about/copyright... etc pages. STEP 2:Buy Domain name: Invest in an easily brandable...

Yardstyle Marketing

Author: Salome Zechariah

Published: 02/08/2008

It is just crazy. Every time I open my mouth to talk about Internet marketing, it is like I am speaking a foreign language to my audience. My local audience that is. Here in my country of Jamaica, the average person does not even know how to send an email. Ezines, search engines,...

Viral Marketing with a Powerful Twist

Author: Salome Zechariah

Published: 02/08/2008

What would you do with 500, 1000 or more additional visitors each day? Imagine how your web business will grow with an extra 2000, 5000 or MORE leads each month . . . Okay, I’ll stop teasing you. . . But what IF those extra leads and visitors cost you NOTHING? Let me tell you a...

Online Promotion Beats Traditional Seven-One (Part 2)

Author: Salome Zechariah

Published: 02/08/2008

Online Marketing Can Produce 7 times your Profit in Just Five Months Now that you see the limitations of traditional book marketing, such as speaking to groups and press releases, you may be ready to increase your book sales seven fold by submitting how-to articles to online ezines...

Tips on Avoiding Scams

Author: Salome Zechariah

Published: 02/08/2008

One thing I think we ALL agree on: There are way too many scams out there. Both online and off. Things like: Email from a "millionaire who needs help transferring large sums of money" This is one of the most popular scams online today. How about the "You`ve won the lottery!!" mails?...

Internet Direct Mail Is Different: 14 Things To Remember

Author: Salome Zechariah

Published: 02/08/2008

Internet Direct Mail (IDM) and Traditional Direct Mail (TDM) both have the same goals in mind. They are to generate leads or orders. However, marketers need to respect that online media and print media present different hurdles in achieving this goal. Some of these hurdles will require...

Can Media Coverage Build An Online Business? You Bet It Can!

Author: Salome Zechariah

Published: 02/08/2008

As someone with expertise in media relations, I’ve been asked if media coverage and publicity can build an online business. The real question is whether what happens offline really matters online. And the answer is unquestionably, "Yes!" Here are ten reasons why media coverage can...

Online Advertising Sinks into the Abyss!

Author: Salome Zechariah

Published: 02/08/2008

Back in the ancient days of 1994 when Mark Andreesen and his band of hardy programmers were inventing a ground-breaking product/application/way of life called a browser, a dedicated group of entrepreneurs started publishing Netsurfer Digest a modern day "Hitchhikers Guide to the Galaxy"...

Marketing to Today’s “Distracted” Consumer

Author: Salome Zechariah

Published: 02/08/2008

The average person today is exposed to a never-ending deluge of 1,700 marketing messages during a single 24-hour period. Look around you, we marketers have pasted, integrated injected and/or overlaid advertising in any possible place imaginable! Case in point, NBC will start to digitally...

Creative Ways to Market a Business Online

Author: Salome Zechariah

Published: 02/08/2008

You have a new online business, now what? You need to advertise your online business both online and offline. Below you will find some creative ways to advertise & market your business online. #1. Write some short articles and donate them to online websites, ezines and newsletters....