Documents tagged 'Products Services'
Published: 02/08/2008
According to military historian David Chandler the campaigns of Napoleon Bonaparte consistently rose above the expected. For more than 20 years Napoleon showed genius and skill as a general on the field of battle.
To what did Chandler attribute Napoleons great string of successes?...
Published: 02/08/2008
In marketing as in science there are basic principles that govern the movement of bodies in space, or prospects and clients. Just as people instinctively know the law of gravity, they are aware of the fundamental principles of marketing. Unlike the law of gravity which is hard to deny,...
Published: 02/08/2008
No "meme" isn’t a typo and Got Milk, the more commonly know phrase, is actually a marketing meme. If you’ve opened up a magazine or watched TV in the last ten years you’ve seen the fun and memorable Got Milk ad campaign using celebrities with a milk mustache. Chances are it got your...
Published: 02/08/2008
Increase your profit potential by identifying – and avoiding – these 11 marketing mistakes.
MONSTROUS Marketing Mistake Number 1: Sinking a Fortune Into an Unproven Product
Is your business idea built on market research or a hunch?
Entrepreneurs often fall in love...
Published: 02/08/2008
MONSTROUS Marketing Mistake Number 1: Sinking a Fortune Into an Unproven Product
Is your business idea built on market research or a hunch?
Entrepreneurs often fall in love with their products or services before they determine if there’s a real market, and they throw fistfuls...
Published: 02/08/2008
Do you truly believe that your companys products and services will help your prospects? Have you ever thought, I KNOW I could find ways to help (company name) if I could just get (prospect name) to talk to me for 20 minutes!
Why is it so difficult to convince prospects to schedule time...
Published: 02/08/2008
As a business grows so is its need for better and cost-effective advertising materials. One option that business owners may try to consider is catalog printing. Catalogs are not only known for its ability to effectively grab the attention of customer but it is also famous in terms of the...
Published: 02/08/2008
"I was at your site for all of two minutes before I bought one of your manuals. I’m impressed!" I love to get emails like this one sent by Vicki from Tucson, Arizona. Marketing my business would be easy if every client bought my products within two minutes of seeing my marketing...
Published: 02/08/2008
Marketing a business is like any game. If you know the rules you are much more likely to win. All to often small businesses spend their limited time and money on advertising, networking, making calls, mailings, meeting with prospects, yet only achieve middling results. The problem isnt...
Published: 27/07/2008
There is good news for Hispanic families on a budget searching for a way to pay for higher education costs: College bound Hispanics can benefit from increasing scholarship opportunities. This year, Hispanic students have a wealth of scholarship options. Just as frenzied students are...
